Wash your hair, change your life

Subscribe for your healthiest hair ever

New Wash isn’t just a hair cleanser. It’s a way of life. Get into the habit of having iconic, healthy hair every day.

On average, it may take New Wash users up to 90 days to adjust to a new way of cleansing. Subscribing makes it easier than ever.

Subscribe, save, repeat

Click the subscribe button on your favorite products; get them delivered regularly, up to 20% off.

Hey there, healthy hair

Best of the best benefits

Up to 20% off + free shipping

Save on what you love, without thinking twice.

Complimentary massaging brush

Get the most of New Wash—helps rinse for that extra clean feeling.

Bottle and pump on us

With 20oz and 32oz purchases—perfect for super thick New Wash.