Give Color Boost a Swirl

Preserve that brilliant brown.

Blue Color Boost works hand-in-hand with New Wash to gently tone unwelcome brassiness in warm brown and dark blonde hair.

What everyone is saying

New Wash has been a revelation.

“I have coloured hair and have always invested in expensive products for coloured hair. It does not damage my color in any way and my hair is as soft as if I was using conditioner. I am delighted.” | Jo W. 

All I can say is WOW!

“I was very skeptical about ordering New Wash because I have tried almost every product out there for my fine, thin hair and most of them were disappointing. I tried New Wash Original a few days ago and could not believe how soft and full my hair was, and even today, day three of no washing, it still looks good.” | Linda Breed

I am SO thrilled with this product.

“I have very fine, soft curly gray hair, and have a cupboard full of products as I am always trying to find just the right product (and am always let down). Well, I am happy to say I found it.” | Sandra Chicoine 

I love it.

“I have natural curly hair and I am in my 60s, so keeping my hair moist is really important. My daughter gave me my first one for Christmas and said, ‘Mom you’re going to love this,’ and I do.” | Joy Lowe 

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